Carl Berry was quoted in the June edition of Franchise Times discussing tips for business owners interested in selling their company. To attract strategic buyers who have a lot of options, it’s all about assets. “The best thing you can do for a buyer in terms of making your company more attractive is to deliver them a step-up in basis of the assets they’re buying, including goodwill,” Berry said. “The simplest way is to sell them assets as opposed to stock or equity in your company. That’s kind of the gold standard for what the buyer wants.”
Remodels, equipment updates and real-estate improvements help to show value in tangible capital assets, and less tangible goodwill assets, like a strong management team and brand recognition, are also strong selling points. For the full article, please click here.
